Sir Keir Starmer calls on Labor to modernize if they want to win next general election

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Sir Keir Starmer calls on Labor to modernize and become ‘the party of the next 20 years’ if it is to win the next general election

  • Labor leader, 58, speaking ahead of the party’s next annual conference
  • Top priority was to win the government after fifth straight loss to the Tories
  • He plans to revive leadership to prove the party is a credible option for voters










Sir Keir Starmer called on Labor to modernize and become “the party of the next 10 or 20 years” if it is to win the next general election.

Speaking ahead of the party’s next annual conference, the Labor leader, 58, also said his “top priority” was winning the government.

“To win this election, we have to win the future,” Sir Keir said in an interview with The Observer.

Sir Keir Starmer, 58, called on Labor to modernize and become ‘the party of the next 10 or 20 years’ if it is to win the next general election

“We have to modernize and we have to be the party of the next 10 or 20 years, not the party that just looks back over the past 10 years and says, ‘You could have had something else if you had voted Labor’. ‘

Earlier in August, he revealed he plans to revive his Labor leadership in the fall in a bid to prove the party is a credible option for voters in the next election.

In an interview with the Financial Times on August 6, he said he would “turn the Labor Party upside down” to show he was serious about seizing power.

Sir Keir added that party members had to “get real” to damage the internal rows.

His leadership has been called into question by some on the left of the party since he took over from Jeremy Corbyn in April of last year.

The factional conflicts within the party have often been accused of distracting from the task of opposing the Tories and prompted multiple calls for unity.

Labor’s annual conference is scheduled to take place in Brighton from September 25-29.

It comes after Sir Keir was warned that victory in the 2024 general election will be impossible unless Labor finds a way to bring back the millions of voters who defected to Boris Johnson’s Tories in 2019.

He was briefed by Deborah Mattinson, his chief strategy officer and former pollster, of the enormous challenge Labor faces in regaining confidence and avoiding a fifth straight loss to the Tories.

Senior party officials told The Observer Labor needed to adopt clearer, more specific and edifying messages about party values ​​and Sir Keir's vision, rather than throwing too many political pledges at voters.

Senior party officials told The Observer Labor needed to adopt clearer, more specific and edifying messages about party values ​​and Sir Keir’s vision, rather than throwing too many political pledges at voters.

Senior party officials told the Observer that Labor needed to adopt clearer, more specific and edifying messages about party values ​​and Sir Keir’s vision, rather than throwing too many political pledges at voters.

An insider told the newspaper: “The message was that a lot of people don’t know what we stand for. They think we’ve given them too much politics rather than telling them in layman’s terms how we would improve their lives.

Some in Sir Keir’s team believe the Labor Party is still suffering the damage from the Jeremy Corbyn era.

It got bogged down in allegations of anti-Semitism and support for Islamist terrorists, which ended in defeat in 2019.


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